Digital Marketing Executive

Digital Marketing Executive

LOCATION

📍 Puchong

 

ROLE

As a key member of our Marketing team, you will be responsible for the planning and execution marketing strategy, drive web-based and product/services marketing campaigns, maintenance and development of the corporate web sites and social media platform, products and services.

 

JOB DESCRIPTIONS

  • Plan, execute and monitor strategic digital marketing strategies to build long term digital connection with target audience
  • Excellent content writing skills to create and manage content-based marketing collateral (product catalogues, video, product datasheets, product manuals, brochures, flyers, posters, websites, blogs, social media networks etc)
  • Actively involved in SEO/SEM efforts (keyword, image optimization etc)
  • Launch and monitor optimized online adverts through Google Adwords, Facebook etc to increase company and brand awareness
  • Plan and prepare e-newsletter and promotional email campaign and organize distribution through various channels
  • Provide creative ideas for content marketing and update website and social media platforms
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Source and build collaborative relationship with commercial partners and digital platform to promote the sale of the products
  • Improving the usability, design, content and conversion of the company website
  • Create and optimize targeted and custom landing pages and micro-sites;
  • Analyse and provide monthly digital marketing metrics and subscriber reports to management to identify trends and opportunities;
  • Acquire insight in online marketing trends and keep strategies up-to-date

 

PERSONAL QUALITIES

Candidates need to be:

  • 2+ years of proven record of success in running product and social media marketing campaign
  • A focussed, self-motivated marketer
  • Excellent copy-writing skills
  • Excellent attention to detail
  • Multitasking and time management skills
  • Strong interpersonal skills
  • Proficiency with social media software and management tools
  • Good at managing tight deadlines and handle multiple projects simultaneously
  • A bonus if you are proficient in speaking and writing English, Bahasa Malaysia and Mandarin
  • A highly effective individual who has an absolute eye for detail and is focused on improving business performance through exceptional campaign execution, reporting and evaluation

 

SKILLS & QUALIFICATIONS

  • Candidate must possess at least a Bachelor’s Degree/Post Graduate Diploma/Professional Degree in Marketing/Digital Marketing or related disciplines
  • Knowledge or background in Marketing, consumer understanding, market trends, social media marketing will be an added advantage.
  • Advanced knowledge of social media marketing with Facebook, Youtube, Twitter, Instagram, LinkedIn and other platforms
  • Social media certification such as Facebook Ad/Blueprint certification, etc, Google certification such as Analytics , etc
  • Proficiency with social media software and management tools, preferably Hootsuite, Buzzsumo and Google Analytics for reporting
  • Experience with Online Lead Funnels (generation, nurturing, scoring and conversion);
  • Experience with Web Site Development will be an advantage (CMS, WordPress, Jomla, Landing pages, Microsites, Templates, Styles, Basic HTML & CSS);
  • Experience with Email Marketing programs;
  • Experience with SEO and SEM will be an advantage;
  • Experience with Online Analytics (Google Analytics, Trends, Webmaster Tools, Website Optimizer, Keyword Tool, URL Builder) will be an advantage;
  • Experience with Web 2.0 and Social Networks (Blog, Twitter, LinkedIn, Instagram, Facebook, YouTube)
  • Familiarity with Microsoft Office (Word, PowerPoint, Excel)
  • Sensitivity to User Experience and Design.

 

REQUIRED LANGUANGES

English, Malay, Chinese

Interested candidates are invited to submit their curriculum vitae (CV) stating current and expected salary, NRIC, copies of relevant certificates, working background, past marketing and video portfolio and a passport size photograph by email to:-

HUMAN RESOURCES DEPARTMENT
Reszon Diagnostics International Sdn. Bhd.
A member of Hextar Healthcare Berhad
201001033978 (917901-W)

Headquarters
No. 3, Jalan Industri PBP 3,
Taman Industri Pusat Bandar Puchong, 47100 Puchong,
Selangor, Malaysia
Tel: +603 8066 8448
Email: recruitment@reszonics.com; pekying.chua@reszonics.com
(Only short listed candidates will be notified)

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