Celebrating World AIDS Day 2024: Empowering Communities with Responsible Self-Management of HIV Status at MyTOWN Shopping Centre on 13 Dec 2024

Celebrating World AIDS Day 2024: Empowering Communities with Responsible Self-Management of HIV Status at MyTOWN Shopping Centre on 13 Dec 2024
December 20, 2024 RESZON

Kuala Lumpur, 13 December 2024 – Reszon Diagnostics International Sdn. Bhd. (“Reszon” proudly joined hands with Chembio Diagnostics Malaysia Sdn. Bhd. (CDM) and  Addon Supplies (M) Sdn. Bhd. (“AOS”) to participate in World AIDS Day exhibition organized by Malaysia AIDS Council (“MAC”) at MyTOWN Shopping Centre, Kuala Lumpur. This impactful event aimed to raise awareness about HIV prevention, highlight the importance of self-testing, and foster a supportive environment for the local community.

 

Showcasing the SURE CHECK HIV Self-Test

The main focus of the exhibition was the introduction of the SURE CHECK® HIV Self-Test, an easy-to-use and trusted HIV self-testing kit designed to empower individuals to use in a private setting to aid in the diagnosis of HIV infection. The public was encouraged to purchase the SURE CHECK HIV Self-Test through the Alpro One Click platform, further simplifying access to this test kit.

Engaging Campaigns and Activities

 The exhibition featured interactive campaigns that captured the interest of attendees.

 

Snap and Win Challenge:

Attendees captured creative moments and joined the pop quiz to win exciting prizes

Free Korean Fuji Apple Giveaway:

Visitors enjoyed refreshing apples while learning more about the SURE CHECK® HIV Self-Test, symbolizing our event theme: “My Health, My Rights.”

Free Health Screenings:

  • On-site screenings offered attendees insights into their well-being, emphasizing the importance of regular check-ups.

Recognition of Sponsorship

 One of the notable sessions during the opening ceremony of World AIDS Day 2024 was the cheque presentation by Reszon and CDM to Malaysia AIDS Council to recognize steadfast commitment to combating HIV/AIDS. Reszon and CDM jointly contributed total of RM10,000 as Media Campaign Sponsor while CDM contributed 1,000 tests of SURE CHECK® HIV Self-Test and 1,000 tests of HIV 1/2 STAT-PAK® Assay as In-Kind Sponsor.

A Collective Effort for Ending HIV/AIDS

World AIDS Day 2024 at MyTown Shopping Centre was more than just an exhibition; it was a celebration of community spirit and a call to action. This year’s celebration reminds us that the response to HIV/AIDS is not just about treatment and health but also about breaking down structural barriers – such as stigma, discrimination, and social injustice – and replacing them with compassion, respect, and recognition for community members.

Reszon, alongside its partners, reaffirmed its dedication to empowering individuals with knowledge, resources, and accessible testing solutions to combat HIV/AIDS.